The Tribune Democrat, Johnstown, PA

Business

February 28, 2009

Marketing firm builds success on team work

Ryan Gindlesperger, founder of 1sTeam Advertising, will be the first to say that the success of his or any business is assembling a good team.

That notion was put to the test when Gindlesperger fell ill and was unable to serve as the scheduled speaker for the February edition of the Upstarts and Innovators speakers series. The series is sponsored by Johnstown Area Regional Industries, the Greater Johnstown Keystone Innovation Zone and The Tribune-Democrat.

But the speaker series didn’t miss a beat because another member of the team, Travis Lodolinski, went in Gindlesperger’s place.

“Travis did very well, just as I expected he would,” Gindlesperger said.

“As we’ve built our team, we’ve not only looked for talented people but also those who would be the right fit in our business model. We’re very entrepreneurial in spirit.”

Lodolinski, on short notice, was able to pull together a presentation that kept the attention of the students he addressed at St. Francis University. While he couldn’t address what it’s like to start up a company, he discussed his experiences working at a small start-up firm.

“I thought it went very well,” said Lodolinski, the firm’s senior designer. “I think it’s great to be able to give back to the community in any way.”

Lodolinski is one of four professionals making their living at 1sTeam, a marketing and advertising firm based in downtown Johnstown. When it was founded in late 2007, it was primarily an advertising business but it has grown its offerings through the addition of strategic personal.

One of those strategic hires was Geoff Miller, vice president of marketing strategies.

Hired last year, Miller brought with him about 20 years of experience in the marketing field, allowing the company to serve its existing and potential clients in new ways.

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