The Tribune Democrat, Johnstown, PA

Business

May 2, 2009

On his own: Owner relates success in graphic design career

It was 2005, and Brian M. Law decided to go out on his own as a graphic designer.

Law had been doing graphic design and related work for various businesses since 1994.

From 1994 to 2005, he had been employed with Peak Advertising Publications in Ebensburg, the Altoona Mirror, the former Kane & Co. Advertising & Public Relations in Johnstown, Link Computer Corp. in Bellwood and Mountaintop Technologies Inc. in Johnstown.

The 38-year-old Law said he took his graphic design career independent in order for his wife, who is a software developer, to take her career full time. His wife is the former Angela Havrilla of Portage.

The couple has a son, Jacob, who is 9 years old.

Brian Law told his story last week to students at Pennsylvania Highlands Community College in Richland Township as part of the Upstarts and Innovators series.

The series – sponsored by The Tribune-Democrat, Johnstown Area Regional Industries and the Greater Johnstown Keystone Innovation Zone – takes area entrepreneurs into higher education classrooms in the region to tell their success stories.

Law created Prime Design Solutions which operates at 514 Coleman Ave. in the Moxham section of Johnstown.

Besides Law, who is president, Prime Design Solutions now includes a second full-time designer and a part-time office manager.

Prime Design Solutions has about 50 clients throughout the country, most of them located between Pittsburgh and State College, Law said.

Prime Design Solutions offers a full line of graphic design and company image development services.

He told the students that it is important to have both a business plan and a marketing plan.

Marketing is important because it allows a business to effectively inform the public about the services it provides.

Customer service is a key to staying competitive, Law said.

He said customer service goes a long way toward ensuring that a business retains its existing clients and attracts new ones.

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